By Cris Lauer Aranda, January 17, 2014
We began in 1996 as a startup company in Arlington Heights, IL, and, as with many startups, Create It Packaging was founded with G.U.T.S.
G: Genuine Fascination
For our craft and the relationship between branded packaging and consumers.… Read More
By Cris Lauer Aranda, January 17, 2014
Many of us recall the Tylenol scare of 1982. What followed were sweeping reforms to over-the-counter pill packaging and blister pack manufacturing.
Below are a only a few items in a laundry list of variables accounted for during the many ev… Read More
By Cris Lauer Aranda, January 17, 2014
Startup brands have a lot to consider when taking a product to market. For many startups, areas of primary focus are inextricably linked to package design:
Marketing strategy
Production costs
Distribution
By acting as trusted advisors,… Read More