By Cris Lauer Aranda, November 30, 2015
During the last several years, the term “millennial” has been drilled into our heads when making decisions regarding anything product-related. The general qualities evoked from product marketers in response to millennial buying powe… Read More
By Cris Lauer Aranda, December 6, 2014
Clients large and small are seeking ways to lower costs and improve efficiency. Now, Create It Packaging can lower the cost of packaging prototypes.
Last month, our sales team shared this opportunity with creative teams at two different a… Read More
By Cris Lauer Aranda, May 19, 2014
More and more Create It clients are interested in printing directly onto craft materials. The Budweiser team, for example, handed us a pre-existing litho-label package design for a six-pack and asked for our opinion. These were our re… Read More
By Cris Lauer Aranda, April 2, 2014
Impressive Packaging that Boosts Impressions
We recently made impressive additions to our package design client portfolio, and we’re growing every day. Of course, as every busy structural designer knows, it’s an ongoing effort to upda… Read More
By Cris Lauer Aranda, January 17, 2014
Many of us recall the Tylenol scare of 1982. What followed were sweeping reforms to over-the-counter pill packaging and blister pack manufacturing.
Below are a only a few items in a laundry list of variables accounted for during the many ev… Read More