By Cris Lauer Aranda, July 21, 2014
In April of 2014, readers learned that Create It is a trusted packaging partner to a smorgasbord of companies that varies both by industry and by size. One might ask how we meet the changing needs of our clients. One strength is that we remain l… Read More
By Cris Lauer Aranda, July 7, 2014
Without trusted and talented packaging designers at the controls, a packaging printer is no more than an expensive investment. When he founded Create It Packaging 18 years ago, CEO Brian Lewis made a point of understanding the latest tech… Read More
By Cris Lauer Aranda, March 17, 2014
There is a lot of competition in the retail product packaging industry. Startups emerge all the time in our industry, and package design professionals are always interconnected. Just look at how Create It Packaging began in Arlington Hei… Read More
By Cris Lauer Aranda, January 17, 2014
We began in 1996 as a startup company in Arlington Heights, IL, and, as with many startups, Create It Packaging was founded with G.U.T.S.
G: Genuine Fascination
For our craft and the relationship between branded packaging and consumers.… Read More
By Cris Lauer Aranda, January 17, 2014
Many of us recall the Tylenol scare of 1982. What followed were sweeping reforms to over-the-counter pill packaging and blister pack manufacturing.
Below are a only a few items in a laundry list of variables accounted for during the many ev… Read More
By Cris Lauer Aranda, January 17, 2014
Startup brands have a lot to consider when taking a product to market. For many startups, areas of primary focus are inextricably linked to package design:
Marketing strategy
Production costs
Distribution
By acting as trusted advisors,… Read More